Monday was a community. Its website was a template.
Monday opened in October 2023 as a coworking space and coffee shop in Uluwatu: a place for entrepreneurs, remote workers and creatives to work, meet and stay for dinner. What sets it apart isn't the desks. It's the people, the events and how comfortable it feels to spend a whole day there.
Their first website was built quickly on a page-builder template, and parts of the template were still showing. There was no menu, memberships and meeting-room prices sat on the contact page, the café was one line, and events, the heart of the community, weren't mentioned at all.
The brief was to position Monday as what it is: a community and a comfortable place to work. The site had to sell four things clearly (coworking memberships, meeting rooms, the café and events), make each easy to book, and be memorable enough that people talk about it.